10 New Ideas for Making Money on the Side

Every year we make the same resolutions, like losing weight or to quit smoking. What about making more money? While there proven ways to make extra cash on the side, even if you have a full-time job, if those haven’t worked-out for you in years past, then consider these 10 new ideas for earning some additional … Read more

40 Questions How To Define A Digital and Social Media Strategy

As businesses worldwide are becoming entirely digital transformed having a digital and social media strategy is fundamental. Companies that fail to manage that will disappear or will be passed behind by competitors. So the challenge is how to get a proper strategy that bears in mind both the organisation people and the business needs? Most … Read more

Why Corporate Diversity Is Important and How to Improve It

A few decades ago, most offices looked the same. At the desk and in the offices were white men. The workers in this typical office may have been different ages and live in various neighborhoods, but they looked alike. There might’ve been a woman serving coffee, laboriously typing memos and answering phones in a pleasant voice, … Read more

5 Awesome Marketing Tips for the Underdog

Before the days of the internet and Facebook statuses, marketing was a constant uphill battle for a lot of startups and small businesses. Today, it is still an uphill battle. However, digital marketing has made the task of establishing a business presence much less intimidating. In fact, some might argue that it levels the playing … Read more

Why Start-ups Should Hire for Attitude First, Aptitude Next

In any kind of venture, it’s important to have the right people on board. And for start-ups, it’s absolutely crucial. Says Andrew Cua, founder of travel start-up Tralulu, “Without the right people, the consequences can be disastrous and the founders can be distracted patching the aftershocks of having bad early hires.” And while it may … Read more

How to Add Some Spice to Your Drab Company Blog

It’s no surprise that most businesses are jumping on the blogging bandwagon. If you already have a website up, it makes sense to create a company blog. According to Hubspot, B2B marketers who use blogs receive 67 percent more leads than those who don’t. That said, it’s safe to say that your company blog will … Read more

5 Keys for Big Companies to Implement Successful Accelerators

These days, nearly every large company seems to be dipping a toe into the venture capital world, and it’s commonly done through some form of an accelerator. This format has long existed with the likes of Y Combinator and 500 Startups, but it has been modified in recent years to suit the needs of specific … Read more

5 Lies Entrepreneurs Tell Themselves

When you’re getting started in entrepreneurship, it’s easy to lie to yourself. Maybe you’ve just left your soul-sucking cubicle job in search of the American dream and you know that your product will blow everything else away. Maybe the early warning signs that you need to pivot are just speed bumps, and you tell yourself … Read more