Most of us know now that happiness at work matters for our employees, but what about you and your happiness as the executive or business owner? When was the last time you asked yourself if you were happy at work? When you are devoting the majority of your time to a business (as most small … Read more
Business negotiations are based on several, well-established principles and most negotiators are not willing to take any chances. Win-win solutions, knowing as much information as possible about an opponent, reading body language, and so on, are common tips to win negotiations that most people use. They don’t always work though, and sometimes you just have … Read more
The traditional approach to employee development is to focus on employees’ weaknesses and how they can improve them. For example, if an employee works better alone than on a team, you’d probably tell him he needs to focus on getting better at teamwork. Recently, however, a new approach to employee development is making waves: strengths-based … Read more
Entrepreneurs, whether they’re running a side gig while they complete a degree, or are working full-time on their venture, have to learn about a huge array of areas in business. This includes recruiting and managing workers, sourcing products or launching new services, keeping track of cashflow, completing administration tasks, and much more. However, if you … Read more
There’s nothing worse than a cluttered website. Not only does it look unprofessional, but it loses you customers. Statistically speaking, 55 percent of all users will spend just 15 seconds on your company’s website before losing interest and leaving. Less sustained traffic means less conversions — and so if you rely heavily upon digital revenue, … Read more
This post is a collection of some of my best ideas for how restaurants, hotels, destinations and attractions can use the ideas presented in my book, “The New Rules of Marketing & PR,” to generate attention for the hospitality business industry. I’ve been to 102 countries (so far) and all seven continents. I stay in hotels and … Read more
When running a business, you can’t continue using the same methods and expect your business to grow. You have to actually make changes and updates as technology and trends evolve. Members of our small business community are acutely aware of the importance of making changes to take small businesses to the next level. Here are … Read more
Social responsibility has fortunately gone from the realm of corporate communications to business operations: It can no longer be faked. The best businesses are those that have built sustainability into the core of their business models and are using their people to create passion for their mission with consumers. AeroFarms, which grows nutritious leafy greens and … Read more
The retail value of the U.S. coffee market is alluring-around $48 billion. But at $3 a cup, cashing in on our collective caffeine addiction isn’t always a given. Savvy experts share what they’ve learned. Maximize online “Don’t forget the internet!,” says Lehman. “There are many tools that can be easily used to capture additional revenue by … Read more
If you’ve ever thought about working from home or starting a home-based business, you’ll want to familiarize yourself with Carrie Wilkerson, also known as the Barefoot Executive. The Barefoot Executive is a website, community and bestselling book that she created to help work at-home professionals. The site quickly grew into an empire with tens of thousands of … Read more